Social Soccer: Taking over social media 1 ‘like’ at a time

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We closely follow Social Soccer at Pocket Manchester to bring you the latest sports news in a variety of interesting ways! Football is an international sport which is loved and watched all over the world, and the Barclays Premier League is arguably the most popular league of them all.

If you were to add up the total number of Twitter followers for all of the teams in the English Premier League it would come to about 16 million, and if you added up their total number of likes on Facebook it would come to over a staggering 120 million – so if you didn’t think Football was a popular topic in social media, think again.

Social media has become a great tool for Football Clubs to engage with their supporters, while keeping up to date with all the latest ‘trends’ and topics.

Organisations that have pages on Facebook and Twitter can spread news, rumours and promotions to millions of users worldwide through the use of hashtags, faster than you can say “viral”.

The most common way that football clubs, such as Manchester City and Manchester United, use hashtags is to use their own initials e.g. #MCFC or #MUFC. The reason for this is that most people will naturally use these hashtags when talking about one of those teams, regardless of whether or not the club use it themselves, as it is quick and to the point.

With many football players having their own separate social media accounts, there are often lots of debates and arguments amongst other players, pundits and fans. Footballing organisations such as the FA monitor the output of most – if not all – footballer’s social media accounts to make sure that they are not violating their code of conduct. As anyone seen to violate them could result in the person being suspended and/or receive charges.

England full-back Ashley Cole was once warned by the FA for a calling them a ‘bunch of t***s’ on Twitter, he later had to directly apologise to the former FA Chairman David Bernstein.

So basically what I’m trying to say is – yes. Football IS slowly taking over social media, one ‘like’ (or follow) at a time – whether you like it or not!

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Article by Dan Cheeseman.